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Iceni Magazine | July 2, 2022

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Unique Ways to Promote your Business

Unique Ways to Promote your Business

If you want to market your business and stand out from the competition a little, then this is the guide for you.

Here you can find out how to push your company to that next level while also being able to adopt a completely different approach.

Take a look below to find out more.

Be Inventive

If you want to push your business, then why not try to leverage and embrace creativity? This is the best way for you to try and compete with way bigger companies. On top of this, there is no shortage of marketing tactics for you to use. If you have a business that is predominantly based at a brick and mortar location then you can easily pay someone to create an eye-catching design by using chalk. If you sell a product that can be used on the street, then why not try and employ someone undercover to promote your product, right to your customers? A flash mob is another way for you to raise awareness about your brand in general so keep that in mind if you can.

Be Active on Social Media

Two-thirds of people in the US alone are now on social media. This has increased ten-fold when you look at how things have changed in the last decade. Some of the most popular social media channels happen to include Pinterest, Reddit, LinkedIn, Instagram and even Facebook. Every single one of these social media platforms are truly unique in their own way and they require a different approach to engagement. If you can try your best to adopt the right approach though, then this will certainly work in your favour.

Try your Hand at Podcasting

Believe it or not, podcasting is another way for you to market your company. When you invest in podcast production, you will soon find that it is easier than ever for you to really push the limits of the audience you can reach, and it also gives you the chance to show who you are and what you offer. As if that wasn’t enough, you will also find that podcasting can help you to show your experience in the field. If you don’t have time to produce your episode, why not look into podcast production?

Host Giveaways and Contests

Everyone loves a good giveaway. Giveaways often result in desirable or fun items being gifted in an attempt to gain goodwill. It also helps you to gain a lot of interest from your potential customers too. It helps you to build brand awareness and it also helps you to push any products you may be launching. If you want to make the most out of your giveaway then make sure that you focus on giving away items that actually interest your customers. If you don’t then you may find that you end up with no engagement and this is the last thing that you need when you are putting in so much time and effort to try and really push the limits of your advertising campaign.


 

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