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Iceni Magazine | January 23, 2021

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Invest in Cranes – The World’s First Premium Cranberry Cider

Cranes is one of the most innovative and on trend alcoholic drinks on the market. A 4% alcoholic drink that is brewed purely from crushed cranberries, but with added juice for real flavour. It comes in three distinctive flavours: Original Cranberry, Raspberry & Pomegranate and Strawberry & Kiwi. 

The product is 100% natural, high in juice (16.5%+), low in calories (99 calories) and has 5g of stevia leaf which is 30 times sweeter than sugar, when you consider that some of high street ciders have up to 51g of added sugar per 500ml, you’ll realise why Cranes is a low calorie alcoholic drink, that can be a part of a healthy balanced lifestyle. Cranberries are well known for the health benefits which include anti-inflammatory properties, aiding digestion, lowering blood pressure, providing antioxidants, high levels of Vitamin C, Magnesium and Fibre.

Perfecting the recipe took time and Cranes enlisted the help of a food technician to get the balance right. Within five months of bottling they were stocked by They recently started encouraging talks with supermarkets and pub chains. Cranes are looking for investment as the drink is new, unique and made from real juice and with low sugar content. It is predicted that Cranes can become a successful consumer brand. 

Cranes was developed by identical twin brothers Ben and Dan Ritsema, Dan says “We are very excited about our Crowdfunding campaign, with 65% of the investment already sourced it’s an opportunity not to be missed. Cranes is one of the most innovative and on trend alcoholic drinks on the market, with the low calories and high juice levels really hitting the mark for the health conscious consumer. The cranberry ‘ciders’ are just the start, we have also recently developed Cranes cranberry and blood orange liqueur and with other cranberry ideas in the pipeline we really see Cranes owning cranberries. The future looks incredibly bright.” If you’d like to find out more or to invest please email

Cranes Original Cranberry comes in bottles and costs £24.00 for 12 x 275ml from

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