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Iceni Magazine | March 26, 2020

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intu Chapelfield to get visitors chatting about mental health on Time to Talk Day

Time To Talk

intu Chapelfield will be encouraging its visitors to stop and chat for Time to Talk Day (Thursday 6 February) as part of the national campaign to start conversations around mental health. 

A new seating area outside Boots on the lower ground mall has been turned into ‘Chatty Chairs’ where visitors can speak to each other or to representatives from Norfolk and Waveney Mind about mental health.

Norfolk and Waveney Mind is joining forces with intu Chapelfield on Time to Talk Day, which encourages everyone to be more open about mental health, by meeting with visitors and staff and raising awareness about conditions such as anxiety and depression.  

Trained, experienced staff from the local branch of Mind will be available for a friendly chat and will offer advice about the types of support available. They will also be signposting people in the right direction and talking about what steps can be taken to help achieve better mental health.

The Chatty Chairs area will host other mental health events during 2020 to encourage more conversations between visitors. The initiative is being launched at intu centres nationwide under intu’s strategy to raise awareness of mental health among its visitors and staff.

Sheridan Smith at intu Chapelfield, said: “This forms part of our commitment to reducing the stigma around mental health and encouraging more open and honest conversations around mental health and wellbeing.

“intu destinations sit at the heart of communities and reach more than half the UK’s population and so it is important that we support causes that really matter to our visitors and provide destinations that are truly accessible and welcoming for all. Working with important organisations on initiatives such as Chatty Chairs is one way we feel that we can make a real difference to the million people a day who visit our centres.”

In December, intu’s chief executive Matthew Roberts signed The Time to Change pledge, a growing social movement run by charities Mind and Rethink Mental Illness to transform attitudes to mental health in the workplace.

Rachel Walsh, head of external affairs for Norfolk and Waveney Mind adds: “We are delighted to be supporting intu Chapelfield to deliver their Chatty Chairs concept for this years’ Time to Talk Day, encouraging everyone to be more open about mental health – to talk, to listen, to change lives.

“It’s a great day for communities, workplaces, schools, or anyone to get together and have a chat. We know that talking about mental health can feel awkward, but it doesn’t have to. This year, supported by our friends at Time to Change, we’ll be helping to break the ice and get the conversation flowing with the popular game ‘Would you rather?  Norfolk and Waveney Mind staff will be available throughout the day for anyone wanting advice, a chat or further information about the services we provide locally.”


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