Holly Willoughby is the ultimate style inspiration for the nation’s women
Holly Willoughby is the ultimate style inspiration for the nation’s women, according to a study.
Researchers polled 2,000 UK adults and the This Morning presenter emerged as the number one influence when it comes to what females wear.
The 37 year old mum-of-three narrowly pipped Kate Middleton to first place thanks to her ‘impeccable taste’ and ‘timeless style’.
The Duchess of Cambridge did however finish ahead of royal ‘rival’ Meghan Markle who secured third spot – but the Queen was well down the pecking order and came 57th in the poll.
The research was commissioned by Tvguide.co.uk, who have launched ‘Drag & Shop’, a web banner which allows users to buy the celebrity look.
It found one quarter of women have bought clothing items as a direct result of seeing someone famous wear them.
Chetan Damani, spokesman for Tvguide.co.uk, said: “Adopting a particular style can not only inform how we feel about ourselves but also how others see us.
“With that in mind, those polled might have been drawn to Holly Willoughby’s universal appeal, infectious personality and classic sense of style – and would like to be seen in a similar light.
“Her sense of fashion is also really accessible – she wears the sorts of clothes you could readily go and buy online or from your local high street.””
Ex-Coronation Street actress, Michelle Keegan came fourth followed by Dame Helen Mirren and Victoria Beckham who came fifth and six respectively.
Hollywood stars, Mila Kunis, Jennifer Lawrence and Keira Knightley made the top 10, along with former First Lady, Michelle Obama.
Other notable names include singers Beyoncé, Rihanna and Kylie Minogue, while models Cara Delevingne, Kate Moss, Alexa Chung and Gigi Hadid featured too.
Keen to get the ‘celebrity look’, more than one fifth of those polled have purchased clothing items from celebrity fashion ranges with Kate Moss’ range for Topshop the most popular.
Michelle Keegan’s line for very.co.uk is the second most popular, followed by Myleene Klass’ range for Littlewoods.
The research also explored the key to looking good – understanding what clothes suit your body shape, according to two thirds of women.
Fifty-five per cent believe dressing appropriately for your age helps too, while 48 per cent said knowing what colours go well together is a factor.
Carried out through OnePoll.com, the survey found around four in 10 consider themselves to be a follower of fashion.
But 72 per cent said they find it difficult to find clothes they actually like.
Amid this, more than three quarters think there is a pressure on women to dress well.
On average, those polled spend a total of £592.92 a year on clothes – purchasing 24 items in the process.
Chetan Damani added:
“Often people might see clothing worn by celebrities and wish they could purchase that very item, but sourcing it can prove to be a bit of challenge – often ending unsuccessfully.
“Our new ‘Drag & Shop’ banner solves that problem because it allows people to directly purchase clothing items as worn by all the big names.
“With this in mind, we undertook this research to find out which star’s style particularly inspires women.”
CELEBRITY FASHION INSPIRATION – TOP 50:
1. Holly Willoughby
2. Kate Middleton
3. Meghan Markle
4. Michelle Keegan
5. Helen Mirren
6. Victoria Beckham
7. Mila Kunis
8. Jennifer Lawrence
9. Michelle Obama
10. Keira Knightley
11. Cheryl Cole
12. Emma Stone
13. Emma Watson
14. Reese Witherspoon
15. Jennifer Lopez
18. Kylie Minogue
19. Kelly Brook
20. Kylie Jenner
21. Gigi Hadid
22. Sienna Miller
23. Amal Clooney
24. Kate Winslet
25. Selena Gomez
26. Taylor Swift
27. Kim Kardashian
28. Alexa Chung
29. Katie Price
30. Kate Moss
31. Lorraine Kelly
32. Helena Bonham Carter
33. Cara Delevingne
34. Rachel Weisz
35. Emily Blunt
36. Kate Beckinsale
37. Kendall Jenner
38. Florence Welch
39. Khloe Kardashian
41. Liz Hurley
42. Emma Thompson
44. Rosie Huntington-Whiteley
45. Katy Perry
46. Sharon Osbourne
47. Rachel Riley
48. Melania Trump
49. Mary Berry
50. Lily Allen
Article By Rob Knight