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Iceni Magazine | November 11, 2018

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Community creates at giant bird cage at Castle Mall

Community creates at giant bird cage at Castle Mall

The team at Castle Mall have been busy giving the rotunda a makeover and converting it into a giant bird cage.    

The rotunda, which is the dome-shaped conservatory beside the food court, was previously unused but is now full with over 500 birds! But no need to worry, no birds have been harmed in the process as they are not real birds, they are origami birds!  

Some of the origami birds have been lovingly made by local schools including Heather Avenue Infant School and Norwich Primary Academy, who won £150 for the school for their efforts.

Shops in the centre also took on the challenge of folding paper into birds too, with CardMarket making over 250 of them and being awarded a hamper packed full of chocolates as a thank you for their efforts.

The colourful paper birds can now be seen hanging in the rotunda for everyone to enjoy.  When admiring the birds, shoppers are invited to count the yellow canaries (well it couldn’t really be any other bird, could it?).  They then need to send their guess in a tweet to @castlemall or in a direct message to us on facebook @NorwichCastleMall. There is a £100 shopping spree up for grabs, so get counting.

Gemma Hyde, Marketing Manager at Castle Mall shopping centre said “We wanted to use the space to create a point of interest and something that is a bit of fun.  With the canary being so iconic in Norwich and the style of the conservatory, a bird cage seemed the perfect solution.”

“We are really pleased with the support we had from both our stores and the community in making the birds out of origami, we wouldn’t have been able to fill the space without their help.” added Gemma.

If you would like to make an origami bird and see it displayed in the Birdie Cage, then get folding and drop off your finished creations off at the Centre Management Office, on Level 3.


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